Values Institute
All insights
GuidesFebruary 6, 2022

10 ways to remember and align with your values every day

In this article, you'll learn

  • How reflecting on past pride and satisfaction reveals your true values
  • Why values borrowed from media or family rarely lead to fulfillment
  • A simple ranking method for turning a vague values list into clear priorities
  • How a nightly check-in shows where your day drifted from what matters

Values sit underneath everything. They shape what people go after and how they go after it. Live out of step with your own values, and I think you're setting yourself up to be dissatisfied — no matter how good the results look on paper.

Get in tune with your values, though, and you move through life with a kind of confidence and integrity that's hard to fake. The sooner you commit to that, the better. Life gets more meaningful. More fulfilling too.

When you actually know your values, big decisions get easier — launching a start-up, changing careers, compromising on a position you'd normally dig in on. If the choice lines up with your values, you can trust it. That's the whole point.

It pays to choose your values and then live by them. Easier said than done, of course. When we act against our own values, we tend to underperform. Sometimes we suffer for it.

Here are ten ways to close the gap between how you're actually behaving and how you'd like to be.

Define your values

Obvious first step, but still the right one. You need to work out what actually matters to you as you define your personal values. And oddly enough, looking backward helps more than looking forward.

Start with a time you felt sure you'd made the right call — or a moment when you felt genuinely good about yourself and your situation.

Now go further back, to a time you were properly happy. Personal life, professional life, doesn't matter which. That gives you some balance.

What were you doing? Were other people involved? What else was feeding that joy?

Then ask: when were you satisfied, fulfilled? Again — work or personal, either counts. What need got met? How did that moment add meaning to your life? Anything else feeding the satisfaction?

Sit with why the experience mattered. Don't rush past that part.

One more angle: think of a time you felt proud of something you'd done. Why proud? What exactly were you proud of? What fed that feeling — and did anyone share the pride with you? If so, who?

Choose authentic values

Here's the thing: there's no such thing as a wrong value, only values that aren't yours. Don't pick one because it sounds admirable. And don't let someone else hand you their values — especially not the media, which tends to sell status, money, power, beauty. None of those carry meaning on their own.

Plenty of people get all of that and stay unhappy, because none of it feels meaningful. They chase admiration, chase attention, and it's never quite enough. The people who actually thrive are the ones focused on meaningful, authentic growth — personal or professional.

Take stock of what genuinely serves you. A lot of people are running on values installed by society, friends, parents. Fine starting points, maybe. But if you want alignment, the values have to become truly yours.

Accept yourself

Self-acceptance is part of the machinery here, not a nice-to-have. Your emotional intelligence lets you look at your values without flinching — no judgment, just honesty.

It helps to weigh the different pieces of your life — family, relationships, work, learning, spirituality, health — against those values. Where do they line up? Where don't they?

When you're doing something, ask how it makes you feel. Don't just go through the motions. Ask why it feels that way. Fulfilled and happy? That's alignment. Sad or stressed? That's the opposite.

Write down your top values

Take your top two or three values and rank them: if you could only live by one, which would it be? Picture the situation where you'd actually have to choose. Financial stability versus family, say — would you rather work 70 hours a week for more money, or work less and be present with the people you love?

Once you've ranked those top two or three, start adding more to the list and comparing. Eventually you'll have the whole thing ordered.

If you get stuck, try this: pick between two options and give each a number. Compare 6 against 8 on a scale of 1 to 10, that sort of thing. Worth the time it takes — figuring out what you actually prioritize is not a small exercise.

Prioritize your top values

Now that you know what matters most, start thinking about those top values actively. Not easy, because plenty of situations pull at different values at once. Most real decisions in life come down to figuring out what you value most. And having that clarity is genuinely comforting when the options in front of you all seem plausible. It points you the right way.

Give top priority to the actions that actually align with your values. Urgency and importance are two different things — don't confuse them. Once you can name the actions and behaviors that fulfill you most, build a plan around them. That's what brings you closer to who you really are.

Reaffirm

Look at your top values and ask yourself a few honest questions. Are you proud of them? Do they feel positive to hold? Could you say them out loud to people you respect without flinching? Would you stand by them even against the grain?

It's not an accident that so much attention goes into establishing values in the first place. Too many people live by values that were never really theirs. And if you're chasing the wrong ones for you, remembering and aligning with them doesn't get you very far.

When your values are in the room during a decision, you get to approach it with clarity, with confidence, and your integrity stays intact. You'll also have a better sense of what's actually right for your future fulfillment and happiness — not just what's convenient now.

It's never simple to decide based on values. But it tends to pay off in the long run.

You're allowed to change your mind

Stay open to change. You're not who you were last year — maybe not even who you were last week. As you change, your values shift too. Don't grip any one value so tightly that it blocks your own growth.

When your actions match your values, you live without regret. Life feels more meaningful when the two line up. Things start to feel like they're developing naturally, and decisions get easier.

There's a side benefit too: people trust you more, respect you more, feel more confident around you, once they see you actually living by what you say you value.

Keep your values visible

Most core values come down to a single word, which makes them easy to scatter around you — screensaver, sticky notes on the fridge or the mirror, wherever your eyes land through the day. Keep them in view and they stay in mind.

Once your core values work their way into how you talk, they take on a new life. You'll find chances to express them even in ordinary conversation. Eventually you won't need reminders at all — they'll just be part of your everyday vocabulary.

Share them with the people close to you

Talk about your values, and their weight grows. Tell your partner, your closest friend. Use them to explain your behavior, your thoughts, your feelings. Truth, say, as a value — that one matters enormously in close relationships. A real conversation about it lets the value settle in properly.

While we're on relationships: make sure the right people are actually in your life. That's the most effective use of core values I know of. Not everyone around you needs to share your top priorities. But the people closest to you need to fit them.

If honesty is one of your core values, the people in your life need to honor that. Doesn't mean you expect total honesty 100% of the time from anyone — that's not realistic. But if someone in your life is constantly lying to you, that tells you something bleak about the relationship, and you shouldn't look away from it.

Time is the one thing none of us have enough of. Use your top values to make sure you're spending it on the people who've actually earned it.

Check in with yourself

Values make excellent filters for decision-making. When you sit down and list your daily tasks, run them against your values — are you doing the right things in the right order? If efficiency is a top value for you, check whether your priorities actually serve it. Are you getting the maximum from the minimum?

Your daily tasks should reflect your values, because they're an expression of who you are. Do that, and your days carry more efficiency, more effectiveness.

At bedtime, look back honestly. If the day didn't go the way you hoped, something in it drifted from a core value. Diligence your thing? Then go back through the day and find where you strayed off that path.

There's always room to improve. Think about what you'd do differently, how you could've been more efficient or effective. No need to beat yourself up over it — you'll grow the more you enjoy living by your real values.

Final thoughts

Personal values put us on the road to success. Look at every goal, every opportunity, through that lens. Skip it, and you're signing up for unnecessary struggle, unnecessary self-conflict.

Every couple of weeks, set aside a day for strategic planning. Ask how your core values line up with your life goals. When they fit, you can build toward something genuinely worthwhile.

Daily life will pull you away from your values — that's just how it goes. Fight it anyway. It's tempting to take the easy road when problems keep dragging on. But sticking with your values tends to pay off in bigger achievement, deeper satisfaction. And if nothing else works out the way you hoped, at least you'll know you acted with integrity.

Modern life is loud — calls to action, pressure, demands, pulling you away from yourself at every turn. Values become something worth aiming for, a real foundation for a meaningful life, the moment you understand how much it matters to align with firm, well-considered ones. And then actually start doing it.

Discover your own core values

Take the free, research-backed Values App assessment — nine minutes, max.

Discover your values